Wels CampusEngineering

Turn your idea into the next big thing Bachelor

New products do not come about by happy coincidence or spontaneous flashes of inspiration.
This requires innovation and product managers who develop ideas tailored to customer wishes, select the right ones and accompany their successful implementation.

Their work is the key to success.
These creative minds are therefore incredibly in demand in companies. They work at the interfaces between marketing, design and technical solutions - and turn ideas into successful products.

The Innovation and Product Management (IPM) degree programme provides the necessary knowledge for this.
Together with the tools and methods, they accompany innovative products to success. The spectrum ranges from the creative idea-finding process to market research, product analysis, concept development and design, technical implementation and marketing.

Innovation and product managers see the problems of our time.
They recognise trends and social contexts. They network disciplines with new technologies and thus find innovative solutions.

They actively shape our future - wouldn't that be something for you?

By the way:
With us, you have Mondays off so that you have time to work on your idea. And Tuesdays are for online teaching. So you're only on campus 3 days a week!

The programme Innovation Engineering & Management is accredited by the Engineering Accreditation Commission of ABET, http://www.abet.org.

Key Facts

At IPM, practice is written in capital letters!

From the second semester onwards, you will work on real problems in regional companies or international firms. This is how you get to know your future employer - and he gets to know you!

And if you have long since found the brilliant idea for a problem, then you can work on turning it into a successful product during your studies.

IPM helps you to build your start-up!

Whether it's mentors to help you design your concept, experts to develop your business idea, or the realisation of your prototype in the MakerSpace - there's plenty of support.

Your idea is our future!


As an innovation and product manager, you will never be bored. The job is exciting, varied and multi-layered - and that's exactly how the careers of our graduates are. No matter whether it's working with customers, in marketing, in product development or in design engineering:
Our graduates are well prepared for a successful career in many areas.

IPM is unique in the breadth of its training. This is the only way to accompany an innovation throughout its entire life cycle, from the idea to market success. Sascha Österle, Graduate and Business Development Manager, System Industrie Electronic Holding AG

From the very beginning, you work on real projects and solve the problems of companies. In the process, you learn everything you need to know in the sixth semester during your internship at the company of your choice. In a team with your future colleagues, you can show what you're made of. And many of our graduates find their first employer this way.

With IPM to your own start-up!
You can work on your brilliant idea for six semesters. Our experts and coaches will help you find the perfect business model and build the first prototype. And just like in "2 Minutes 2 Million", you present your "baby" to a top-class jury and receive valuable feedback.

With IPM you build your first career network!
IPM regularly organises excursions and field trips to well-known companies, exciting start-ups, up-and-coming coworking spaces or research institutions. In addition, courses are also held at external locations such as the Startrampe in the Tabakfabrik. This way, you not only see the latest trends, but also meet lots of exciting people and build up your career network along the way.

Das was ich am meisten schätze ist klar die Interdisziplinarität mit einer starken sozialen Kompetenz und dem IPM Spirit der im Studium vermittelt wird, der hilft mir im täglichen Leben zwischen den verschiedensten Abteilungen aus Technik, aus der Entwicklung und nicht zu vergessen am ende des Tages auch den Kunden. Spindler Georg BSc, MSc, Absolvent
Marketing & Economics
Quality Management
Social Skills & Language
Projects, Internship
Natural Sciences
? Did you know that

... the quality of education in innovation and product management is top? This degree programme has already been voted the best FH degree programme in Austria twice in the category of technology and business. In addition, the programme - as the first three-year programme in the engineering sector worldwide - was awarded the US ABET accreditation.