Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel. The geographical focus of the degree programme is on emerging markets.
NEW: Starting this autumn, Global Sales and Management will be offering a triple degree programme for the first time in cooperation with CETYS University (Mexico) and Providence University (Taiwan).
For detailed information about the programme.
The language of tuition is ENGLISH.
The "Cross-cultural management and emerging markets center" is also dealing with research projects concerning cross-cultural management.
Master of Arts in Business (MA)
4 Semester (120 ECTS)
Mode of Study:
full-time (with a time schedule that allows additional part-time work activities) and part-time (Friday afternoon and Saturday + one week of intensive lectures per semester + field trip)
Completed Bachelor’s or Master’s degree in Business Administration or similar fields.
By 30th June
case study, english test, potential test and personal interview
Compulsory Semester Abroad:
opportunity to study at one of our partner universities during the second semester (several double degrees are available in the USA, Mexico, Czech Republic, Russia, Columbia, China, Australia)
Information about tuition fees and ÖH contribution
Head of Studies:
Prof. DI Dr. Margarethe Überwimmer
Vice Head of Studies:
Prof. Mag. Robert Füreder