Steyr CampusManagement

Focus

The joint Master’s degree in Digital Business Management offers comprehensive management training at the highest quality level. It unites scientific depth with a high degree of practical relevance and places emphasis on the following areas:

  • Leadership and management competence
  • Professional competence in digital business and marketing

    • Strategic aspects of digital business  
    • Business models and project management
    • E-business and e-commerce
    • Digital business and supply chain information management
    • Marketing in digital business
    • Media competence

  • Methodological competence and academic research  
  • Innovation and implementation competence