Nowadays both multinational companies and small local enterprises are competing on a worldwide basis. In order to be successful it is important to anticipate the needs of customers fast, innovatively and in a convincing quality. Adequate business processes are essential prerequisites to meet these requirements on a long term basis. For this purpose, data and information have to be rethought in strategic and operational management. This means that data based decision-making take the place of intuition and “gut feeling” leading to measurably greater productivity and profits following the adaptation of business processes.
Bachelor of Arts in Business (BA) *
6 semesters (180 ECTS)
Mode of study:
Full-time or part-time
'A'-level or equivalent.
For international applicants: a profound knowledge of German is required.
Online or in writing by 31st of August at latest.
Made possible by the flexible syllabus.
Related Master's degree programme:
Health Care, Social and Public Management
Information about tuition fees and ÖH contribution