Publications

2018|Interkulturelle Kompetenzerweiterung im weltweiten Servicevertrieb M. Überwimmer, C. Ebner, T. Gangl - Interkulturelle Kompetenzerweiterung im weltweiten Servicevertrieb in Personalmanagement - Springer Verlag, 2018, pp. 433-449
2018|Service Innovation Processes in SMEs in Upper Austria A. Fratricova, M. Überwimmer, R. Füreder - Service Innovation Processes in SMEs in Upper Austria - Proceedings Cross-Cultural Business Conference 2018, Steyr, Österreich, 2018, pp. 89-98
2018|Actions Against the Lack of Highly Skilled Workers in the Regions of Upper Austria M. Überwimmer, D. Hurch, G. Feichtinger - Actions Against the Lack of Highly Skilled Workers in the Regions of Upper Austria - Proceedings Cross-Cultural Business Conference 2018, Steyr, Österreich, 2018, pp. 17-24
2017|Fostering the Welcome Culture in an Industrial Power Region Exemplified in Upper Austria M. Überwimmer, D. Hurch, M. Weichselbaumer - Fostering the Welcome Culture in an Industrial Power Region Exemplified in Upper Austria - Proceedings Cross-Cultural Business Conference 2017, Steyr, Österreich, 2017, pp. 323-331
2017|The Relationship between Emotional Intelligence and Negotiation Performance: Preliminary Findings of an Experimental Study with International Business Students A. Zehetner - The Relationship between Emotional Intelligence and Negotiation Performance: Preliminary Findings of an Experimental Study with International Business Students - Proceedings Cross-Cultural Business Conference 2017, Steyr, Österreich, 2017, pp. 55-71
2017|Creating Value from the Customer with Industrial Services: Selling Industrial Services is not a Matter of Price M. Überwimmer, R. Füreder, C. Roitinger - Creating Value from the Customer with Industrial Services: Selling Industrial Services is not a Matter of Price - Marketing Science & Inspiration, Vol. 12, No. 3, 2017, pp. 2-16
2017|The Hidden Impact of Word-Of-Mouth: A System Dynamics Approach. J. Kraigher-Krainer, M. Überwimmer, Y. Costa, A. Zehetner - The Hidden Impact of Word-Of-Mouth: A System Dynamics Approach. - Proceedings Cross-Cultural Business Conference 2017, Steyr, Österreich, 2017, pp. 111-120
2017|How Trait Emotional Intelligence Moderates the Relationship of B2B Salespersons' Skills and Performance: Interaction and Higher Order Effects of Sales Experience and Formal Education T. Foscht, A. Zehetner, V. Kashiap - How Trait Emotional Intelligence Moderates the Relationship of B2B Salespersons' Skills and Performance: Interaction and Higher Order Effects of Sales Experience and Formal Education - 2017 Summer AMA Conference, San Francisco, Vereinigte Staaten von Amerika, 2017, pp. 10-11
2016|Austrian Sales Management in CEE M. Überwimmer, T. Gangl - Austrian Sales Management in CEE - MIC 2016: Managing Global Changes, Abstracts, Pula, Croatia ISBN 978-961-6984-26-3, 2016, pp. 363-364
2016|Training concepts for industrial service staff in an intercultural context M. Überwimmer, J. Tomović, R. Füreder - Training concepts for industrial service staff in an intercultural context - Proceedings Cross-Cultural Business Conference 2016, ISBN 978-3-9504257-0-3, pp. 137-147
2016|Two Perspectives on TTIP’s Economic Impact on European companies: Combining a CGE Approach with Empirical Evidence from Austrian B2B Firms Jong-Hwan Ko, A. Zehetner, M. Überwimmer - Proceedings Cross-Cultural Business Conference 2016, ISBN 978-3-9504257-0-3, pp. 48-68
2015|Austrian Sales Partner Management in CEE Countries S. Wiesinger, D. Humbarger, M. Überwimmer, R. Füreder - Austrian Sales Partner Management in CEE Countries - Proceedings Cross-Cultural Business Conference 2015, Steyr, Austria, 2015, pp. 171-184
2015|Austrian Sales Partner Management in CEE Countries S. Wiesinger, D. Humbarger, M. Überwimmer, R. Füreder - Austrian Sales Partner Management in CEE Countries - Proceedings Cross-Cultural Business Conference 2015, Steyr, Austria, 2015, pp. 171-184
2015|B2B - Marketing Communication Strategies in CEE M. Überwimmer, T. Gangl, S. Wiesinger - B2B - Marketing Communication Strategies in CEE - Proceedings Cross-Cultural Business Conference 2015, Steyr, Austria, 2015, pp. 169-175
2015|CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience P. Strach, S. Wiesinger, M. Überwimmer - CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience - Book of Abstracts: 2ND AIB CEE - Chapter Conference, Warsaw, Poland, 2015
2015|Market entry mode predictors: Evidence from Austrian companies targeting Central European markets P. Strach, S. Wiesinger - Market entry mode predictors: Evidence from Austrian companies targeting Central European markets - Marketing Science & Inspiration, Vol. 10, No. 3, 2015, pp. 2-10
2014|Fostering intercultural competencies among students: Development of a theoretical model and questionnaire. D. Strohmeier, P. Gradinger, P. Wagner, E. Stefanek, S. Wiesinger, M. Überwimmer - Fostering intercultural competencies among students: Development of a theoretical model and questionnaire. - Proceedings Cross-Cultural Business Conference 2014 , Steyr, Austria, 2014, pp. 217-229
2014|Gaining Knowledge from Practice: Austrian Companies' Experiences in entering CEE Markets S. Wiesinger, A. Zehetner - Gaining Knowledge from Practice: Austrian Companies' Experiences in entering CEE Markets - Conference Proceedings of "Seeking Dealership Excellence Through Research and Training", Ancona, Italy, 2014
2014|Welcome to Upper Austria? Comparing Employers' and Inpatriates' Views on Inpatriation Management Measures S. Wiesinger, U. Reisenberger, D. Kubinger, A. Fratricova - Welcome to Upper Austria? Comparing Employers' and Inpatriates' Views on Inpatriation Management Measures - Proceedings Cross-Cultural Business Conference 2014 , Steyr, Austria, 2014, pp. 77-86
2013|Intercultural Sensitivity of Business Students: Findings from a Longitudinal Study at the University of Applied Sciences Upper Austria S. Wiesinger, M. Überwimmer, T. Sumersberger, J. Hofstadler - Intercultural Sensitivity of Business Students: Findings from a Longitudinal Study at the University of Applied Sciences Upper Austria - Cross-Cultural Conference 2013 - proceedings, Steyr, Österreich, 2013
2013|Austrian Business Experiences in CEE-Countries: Before and After the Crisis of 2008 S. Wiesinger, P. Walter, A. Zehetner, F. Bauinger, Y. Skovpen - Austrian Business Experiences in CEE-Countries: Before and After the Crisis of 2008 - Cross-Cultural Conference 2013 - proceedings, Steyr, Österreich, 2013
2013|Cross-Border Contacts between the Czech Republic and Austria: An Assessment of the Border Regions, Northern Austria and South Bohemia M. Schedlberger, B. Ehrenstorfer, S. Wiesinger - Cross-Border Contacts between the Czech Republic and Austria: An Assessment of the Border Regions, Northern Austria and South Bohemia - Cross-Cultural Conference 2013 - proceedings, Steyr, Österreich, 2013
2013|Expatriate Management Practices of Austrian Companies J. Hofstadler, A. Spitzer - Expatriate Management Practices of Austrian Companies - Cross-Cultural Conference 2013 - proceedings, Steyr, Österreich, 2013
2012|An Analysis of the Differences in Business Students' Intercultural Sensitivity in two Degree Programmes and the Influence of Intercultural Education M. Überwimmer, J. Hofstadler, S. Wiesinger - An Analysis of the Differences in Business Students' Intercultural Sensitivity in two Degree Programmes and the Influence of Intercultural Education - Literacy Information and Computer Education Journal, Vol. 3, No. 3, 2012, pp. 667-674
2012|Cross-cultural research as of today M. Gaisch, J. Hofstadler, A. Spitzer, S. Wiesinger - Cross-cultural research as of today in Cross-Cultural Management Textbook (Contributions to Book: Part/Chapter/Section 2), , 2012, pp. 27-49
2012|Design of a Study of Intercultural Sensitivity in the Choice of Studies of Business Students M. Überwimmer, B. Jozic, J. Hofstadler - Design of a Study of Intercultural Sensitivity in the Choice of Studies of Business Students - Proceedings Cross-Cultural Conference 2012, Steyr, Österreich, 2012, pp. 47-53
2012|An Analysis of the Differences in Business Students' Intercultural Sensitivity in two Degree Programmes M. Überwimmer, S. Wiesinger, J. Hofstadler - An Analysis of the Differences in Business Students' Intercultural Sensitivity in two Degree Programmes - Proceedings of the International Ireland Conference on Education – IICE-2012, Dublin, Irland, 2012, pp. 67-73
2010|A Review of Expatriate Compensation Models J. Hofstadler, K. Dierking - A Review of Expatriate Compensation Models - Conference Day 2010 - proceedings, Steyr, Österreich, 2010
2010|Understanding Future Employees In CEEC A. Zehetner, S. Wiesinger - Understanding Future Employees In CEEC - Global Business Conference, Dubrovnik, Zagreb, Kroatien, 2010, pp. 200-209
2010|Herausgeber des Tagungsbandes H. Jodlbauer, J. Arminger, C. Engelhardt-Nowitzki, J. Hofstadler, J. Kraigher-Krainer, H. Losbichler, S. Wiesinger - Herausgeber des Tagungsbandes - Proceedings Conference Day 2010, Steyr, Österreich, 2010
2009|Social Networks and the Development of Sales Partner Profiles C. Stadlmann, S. Wiesinger - Social Networks and the Development of Sales Partner Profiles. - Developments and Challenges, Nicosia, Zypern, 2009, pp. 465-468
2009|Sales Partner Management: A Process Oriented Network Approach C. Stadlmann, S. Wiesinger - Sales Partner Management: A Process Oriented Network Approach. - Striving for Competitive Advantage & Sustainability: New Challenges of Globalization, Bratislava, Slowakei, 2009, pp. 1813-1839
2008|B2B-Marketing and Sales Strategies in CEE Countries – Findings from a Barometer Study in Austria A. Zehetner, S. Wiesinger - B2B-Marketing and Sales Strategies in CEE Countries – Findings from a Barometer Study in Austria. - Proceedings FH Science Day 2008, Linz, Österreich, 2008, pp. 303-310
2008|A Network Approach to Sales Partner Identification and Selection C. Stadlmann, S. Wiesinger - A Network Approach to Sales Partner Identification and Selection. - Proceedings FH Science Day 2008, Linz, Österreich, 2008, pp. 253-261
2008|Marketing- und Vertriebsstrategien österreichischer B2B-Unternehmen in Mittel- und Osteuropa S. Wiesinger, A. Zehetner - Marketing- und Vertriebsstrategien österreichischer B2B-Unternehmen in Mittel- und Osteuropa - Proceedings of FFH2008 Fachhochschul Forschungs Forum, Wels, Österreich, 2008, pp. 1
2008|Marketing Strategies of Austrian B2B-Companies in Central and Eastern European Countries A. Zehetner, S. Wiesinger, J. Hofstadler, C. Stadlmann - Marketing Strategies of Austrian B2B-Companies in Central and Eastern European Countries. - Russian Economy: Problems, Achievements and Perspectives of International Development., Moscow, Russland, 2008, pp. 55-61
2008|International Marketing Communication Strategies of Austrian Companies in CEE-Countries A. Zehetner, S. Wiesinger - International Marketing Communication Strategies of Austrian Companies in CEE-Countries - Corporate and Marketing Communications as a Strategic Resource; Response to Contemporary use, Challenges and Criticism, Ljubljana, Slowenien, 2008, pp. 103-104
2007|Background Knowledge and Self-Reflection – a Prerequisite for Successful Cross Cultural Communication? I. Mayer, J. Hofstadler - Background Knowledge and Self-Reflection – a Prerequisite for Successful Cross Cultural Communication?:A new Model in Cross Cultural Management for basic Understanding is developed at the University of Applied Sciences of Upper Austria, Steyr, Österreich, 2007
2004|Der Beitrag der Innovationsforschung im Bildungswesen zum Implementierungsproblem H. Altrichter, S. Wiesinger - Der Beitrag der Innovationsforschung im Bildungswesen zum Implementierungsproblem. in Psychologie des Wissensmanagements (Editors: G. Reinmann-Rothmeier, H. Mandl), 2004, pp. 220-233