NewsFH Upper Austria, Linz Campus

University of Applied Sciences Upper Austria (UASUA) boosts activities with China: Guest professorship and Beijing Humboldt panel

Earlier this year a first step was taken by signing the cooperation agreement with the renowned University of International Business and Economics (UIBE).  Andreas Zehetner, Professor of Global Sales and Marketing, was awarded a guest professorship by the UIBE. Zehetner: “This is a great honour and an excellent way to establish a scientific/academic network between UIBE and the Faculty of Steyr”. This professorship provides an excellent opportunity to gather experience with different teaching and learning methods, which, in turn, will offer great benefits for our home institution.  The UASUA will welcome the first students from China in July 2014 and in spring 2015 the first group of students from Upper Austria will study at the UIBE in China.

The Beijing Humboldt-panel with Upper Austrian participation will take place from 18th-20th September 2014 at the UIBE in Beijing and will deal with subjects such as Green Economy, Green Logistics and Green Finance.