Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel. The Master programme “Global Sales and Marketing” (GSM) trains you to DEVELOP and MANAGE the future Sales, Sales Management and Marketing activities for international companies.
The language of tuition is ENGLISH.
The "Cross-cultural management and emerging markets center" is also dealing with research projects concerning cross-cultural management.
The Master programme "Global Sales and Marketing" replaces the programme "International Marketing Management". We will offer two majors - marketing and sales management. You have therefore the choice according to your disposition.Prof. (FH) Dr. Hannes Hofstadler,
Head of Studies GSM
Degree: | Master of Arts in Business (MA) |
Duration: | 4 semesters (120 ECTS) |
Annual intake: | 35 |
Organisation: | full-time (with time schedule that allows additional part time work activities) |
Admission requirements: | Completed Bachleor's or Master's degree with economics and English background. |
Application: | Online or in writing by 30th June at the latest. |
Language of tuition: | 100 % English |
Admission procedurs: | |
Compulsory semester abroad: | For the best students we also offer several double degree opportunities. |
Head of Studies:
Prof. (FH) Dr. Hannes Hofstadler
Programme Administration:
Ms. Aline Kesehage
FH OÖ - University of Applied Sciences Upper Austria
School of Management
Wehrgrabengasse 1–3, 4400 Steyr/Austria
Phone: +43 (0)50804-33600
Fax: +43 (0)50804-33699
E-Mail: gsm-master (at) fh-steyr.at
Web: www.fh-ooe.at/gsm-master
