International career in Sales, Export and Marketing
Are you interested in the cross-cultural challenges created by the globalization of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years?
Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel – and that expertise is what the cutting-edge degree programme "Global Sales and Marketing" (GSM) is all about.
The "cross-cultural management and emerging markets center" is dealing with research projects concerning cross-cultural management.
In order to understand the complexity of Sales and Marketing contexts, the variety of knowledge taught in GSM is very important as well as the social and personal development. This enables you to analyze problems through different perspectives. An obligatory semester abroad and many leading and competence training seminars support the development of differentiated views.Anna Asenkerschbaumer BA
graduate, product markting Robert Bosch AG
Degree: | Bachelor of Arts in Business (BA) |
Duration: | 6 semesters (180 ECTS) |
Annual intake: | 45 |
Mode of study: | full-time |
Admission requirements: | 'A'-level/high school diploma or equivalent. |
Internship: | In 2 parts - eleven weeks in total |
Compulsory semester abroad: | During the 3rd semester at one of the 100 partner-universities world-wide. |
Language of tuition: | 100 % English |
Related Master's Degrees: | Accounting, Controlling and Financial Management Global Sales and Marketing |
Head of Studies:
Prof. (FH) Dr. Hannes Hofstadler
Programme Administration:
Ms. Verena Gerstmayr
FH OÖ – University of Applied Sciences Upper Austria
School of Management
Wehrgrabengasse 1–3, 4400 Steyr/Austria
Phone: +43 (0)50804-33500
Fax: +43 (0)50804-33599
E-Mail: gsm@fh-steyr.at
Web: www.fh-ooe.at/gsm
